Sign of the times or omen hmm?

Talking about signs, up here in Canada there are days when seeing one becomes difficult because of the weather conditions particularly during a winter blizzard. I was however blessed to capture a perfect image for this theme about a sign.

During our really big storm three years ago, I snapped this picture capturing a main boulevard and on the far left of my picture we have an advertisement for “Point Zero” winter wear on the side of a bus shelter. Was this was an omen or just a sign of the times hmm?